A doll based on the latest, female, incarnation of sci-fi character Doctor Who has been blasted as ‘sexist’.
Critics said that the Barbie toy is ‘overly feminine’ after the item based on the show’s new star Jodie Whittaker was released.
The doll — which costs £54.99 — has shiny blonde hair, high heels, high-waisted trousers and the character’s iconic sonic screwdriver.
This Doctor Who Barbie has come under fire from people who have branded it ‘sexist’ due to it being ‘overly feminine’
Whittaker made her debut as the first female to play BBC1’s time lord on Sunday and there are a number of figures based on the actress available from different brands,reports.
But the Barbie take on the character has outraged some fans, with one saying: ‘The Doctor had been a female less than 12 hours and they reduced her to a cliche plastic plaything. Not all girls need to be Barbies.’
Some fans lamented the fact the days after Whittaker (pictured) became the first female Doctor Who, a doll based on her was released
Another called it ‘sexist’ and asked ‘where are all the male Doctors?’ despite previous portrayals also being preserved in action figure form.
A third critic wrote: ‘Surely the whole idea behind a woman playing the Doctor was to not make a big deal about her being a woman?’
Barbie has also created a scheme called Close The Dream Gap, which aims to inspire girls to pursue careers traditionally seen as more suited to males.
It comes after toy-maker Mattel was last year slammed for creating a Barbie that built washing machines and shoe racks in a bid to encourage girls to become engineers.
Doctor Who’s first episode was launched in 1963. David Wilson Nunn, from the BBC’s commercial wing, BBC Studios, called working with Mattel a ‘great opportunity’ due to Barbie’s push to celebrate historically significant women as well as female TV characters.